Top 5 Tips to increase fans on Facebook Fan Page
Basics for dummies! Read More
How To Get More Likes And Comments On Facebook
This blog post from AllFacebook is worth reading, and bookmarking it for future references. It tells us everything from simple interaction experiences to ratio and frequency and how to deal with difficult fans.
Scott Stratten was cool enough to have a brief conversation with the author today about Getting the most out of Twitter. There are a couple of gems in his simple advice that remind us to keep social interaction in focus on social media.
Scott is on the list of most influential Twitter users in the world #3 on Dun and Bradstreet’s List: the Most Influential Small Business People on Twitter . He Runs the Firm Unmarketing and wrote the Bestselling book of the same name. He is also a mean Karaoke singer, a dad, and an all around nice guy.
Amazing that one of the top twitter personalities in the world spends most of his time on twitter responding to @ messages. even though he has plenty to tweet about in self promotion, between speaking gigs, book tour events, the new version of his book coming out soon and general musings see what he has to say below it may inspire you to think differently about your social media involvement.
unmarketing: The most I’ve gotten out of social media is when I focused on one platform (Twitter in 09).
IronShirtMedia: Will focus get similar results now? RT @unmarketing: The most I’ve gotten out of social media is when I focused on 1 platform (Twitter 09)
unmarketing: @IronShirtMedia somewhat, don’t think it will ever be the same though
IronShirtMedia: @unmarketing I agree I think over population and signal to noise ratio has changed things, A LOT
unmarketing: @IronShirtMedia yes, but we control a lot of the noise we receive by who we follow.
IronShirtMedia: @unmarketing great point. I’m curious on your end what encourages you to follow vs drop somone? as it relates to signal vs noise?
unmarketing: @IronShirtMedia I rarely drop someone and don’t read most who I follow. I made the mistake of auto-following back first 30k that followed me
IronShirtMedia: @unmarketing ouch. I imagine that means lists play a huge part in actually managing your twitter activity then?
unmarketing: @IronShirtMedia I have one list of about 120 people, but 95% of my time is spent on @ mentions. Gotta keep up 
IronShirtMedia: @unmarketing if you could give one tip to any twitter user about how to get more out of it what would that be?
unmarketing: @IronShirtMedia Twitter is a conversation, not a dictation.
See What Attracts People to Your Business’s Facebook Page
Content matters. Looks matter. Everything you do on Facebook matters when it comes your customer’s attention and interests.
How To Get 41% More Likes On Your Facebook Posts
Take it to the next level without much effort by following these easy steps. It’s all about understanding.
Understanding the Value of a Facebook Fan
Each fan will bring money so you need to start working on your best strategy.
Study: The less you tweet, the more followers you get
Proof that sometimes less is more. This is a journalism study, but someone needs to do a marketing one! Who says “I”?
http://www.prdaily.com/Main/Articles/Study_The_less_you_tweet_the_more_followers_you_ge_10052.aspx
9 Buzzwords Your Start-up Shouldn’t Use
When you think about it, it’s hilarious how pretentious we actually sound when we use those words when writing a mission statement for a Startup. Be careful!
http://www.inc.com/jeff-haden/9-buzzwords-to-avoid-in-business.html?nav=pop
Foursquare Badges Now Level Up
This is so exciting! Once we have a cool badge we can just add levels. It’s the twist Foursquare users were waiting for.
http://mashable.com/2011/11/14/foursquare-badges-now-level-up/
50 Tips To Increase Traffic To Your Blog
Short, sweet and to the point. Once again we share tips to increase traffic; read these and use them according to your needs.
http://pressography.com/syndicated/50-tips-to-increase-traffic-to-your-blog/
Animated Buttons with CSS3
These little monsters are cool and doable!
http://tympanus.net/codrops/2011/11/07/animated-buttons-with-css3/
35 Free Graffiti Fonts That Are Hella Cool
I don’t use the term “hella” but I’m going to agree these fonts are pretty cool… if you’re the graffiti type (pun intended).
http://www.youthedesigner.com/2011/11/14/35-free-graffiti-fonts-that-are-hella-cool/
Facebook Timeline Users Can Now Past Date Photos
Now you can not only time-stamp your status updates but also your photos… IF you have the new Facebook Timeline. If you don’t, then you can wait for more awesome features.
Welcome to CSS Basics
I stumbled into this. It’s definitely worth sharing and definitely worth reading if you want to do anything productive this weekend and have the time. 18 Chapters that explain CSS to its basics and then some. Enjoy!
10 Brand New Productivity Tools You Probably Missed
We love being productive 24/7 and sometimes we fail but with the right tools for the right tasks we can succeed. Check these ten tools that were made in 2011 which means up-to-date, trendy and useful.
http://freelancefolder.com/10-brand-new-productivity-tools-you-probably-missed/
How Winning Contests Helped a Startup Beyond the Launch
Although this Startup is a bit different, it’s one nonetheless. I learned to never give up on trying to get free money for your Startup. Extra and free money is ALWAYS welcome in any business.
http://www.entrepreneur.com/article/220564
Facebook Opens Preferred Developer Consultant Fall 2011 Submissions
To all our dearly beloved readers who are developers who didn’t make the cut this past May, here’s your second chance!
6 Reasons Great Content Fails
It happens to the best of us: we get creative, develop great content and all of a sudden: it fails to spread. We’re shocked and disappointed and don’t understand, so check this article that the folks from HubSpot were so kind to write to help us creative minds.
http://blog.hubspot.com/blog/tabid/6307/bid/28691/6-Reasons-Great-Content-Fails.aspx
via cnn.com
Occupy wall street works so well because saying it once paints a vivid mental picture and then add the images of the real event, the massive activity on social networks and the consistency of the press coverage and a short period has built a simple protest into one of the first ever a “branded protests” where the activists have unified under one brand idea.
How well does your brand create an immediate mental picture? Does that picture connect directly to the most important part of your brand story and promise to your customers?
we are the 99% was an ongoing meme that the occupy wall st folks adopted in order to rapidly spread the message by leveraging common knowledge to make their key point. the 99% always sound powerful and as a result in this case the un-represented 99 are speaking out to take back the power they should wield based on numbers.
Taking a twist on what people already know is a great way to deepen their relationship with your brand, product, or service. particularly if you hit a deep emotional reality. connecting Americans to the idea that they are part of the group protesting whether they like it or not incites a response at an emotional level and it encourages deeper reflection. What common knowledge or popular content memes can you leverage to drive emotional response?
All of this great branding and messaging made no impact untill the people actually started showing up on wall street and then in cities all over the country disrupting the normal flow of day-to-day life and forcing an audience.
We can’t all take to the streets with signs and banners, or pitchforks and torches for that matter but we can look for opportunities to reach large groups with a disruptive message.
empowering people who wanted to “make a difference” but didn’t have a clear direction on how to get involved with the occupy movement and providing them with signs, social media content and more allowed the community to stretch beyond the expected liberal borders into a larger group of political idealists.
Does your message have an active hashtag? get on it. getting people talking in an open forum but using your hashtag on twitter is a key part of getting the 99% to carry your message forward.
How will your marketing strategy be inclusive of the social media realm? What tools can you provide for your supporters to re-tweet, like, share on Facebook and Twitter etc. this is the new face of marketing and missing these engagements is a direct path to un-realized potential customers.
this is the part the 99% have yet to do right. as marketers it is our job to know exactly why we are doing a marketing activity and offer a direct and easy response process for the people we are reaching to take action in a way that is in line with our desired outcome.
getting lots of attention and press and awareness is great but you must have a clear call to action right behind that awareness otherwise you are missing a big opportunity for revenue.
I'm Carl Brown, principal at Iron Shirt Media marketing strategist, speaker, and occasional part time teacher of social media for business at MTEC, Co Founder of Tweetup Kalamazoo lover of coffee, motorcycles, cigars and big ideas.