Category Archives: Conversion Rate Marketing

Your Calls to Action Suck! How to fix the 5 mistakes that are killing your conversion rate.

By Carl Brown | Published: January 17, 2011

TweetIf Vince Shlomi can sell the  Slapchop and the ShamWow on late night cable with crappy high pressure smamry sales techniques why isn’t your website converting more of the viewers who actually make an effort to see it into customers? It’s because unlike Vince you don’t know how to excite people correctly and ask them [...]

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Questions to Ask Before You Pay for SEO Services

By Carl Brown | Published: January 12, 2009

TweetIs your SEO provider recommending Key phrase specific landing pages? Is your SEO provider recommending at least 20 different keyword phrases, (including “long-tail keywords”) How are they expecting to measure success on the back end? will they be involved and provide reports? Is there any press release SEO attached to the campaign? Do they expect [...]

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